National
SEO for therapists and psychologists across Spain.
Most therapy practices in Spain rely on word-of-mouth, Doctoralia, and occasional paid ads to fill their calendars. The practices that are pulling ahead are the ones that appear at the top of Google when a patient in their area searches for help. We are a specialist SEO agency for therapists and psychologists in Spain — we work exclusively in healthcare, and our clients range from solo practitioners in secondary cities to multi-location clinics in Madrid and Barcelona.
The Spain market
The private mental health market in Spain is growing faster than it ever has. Demand for psychology services has risen consistently since 2020, and the public system's long waiting lists mean that patients with any capacity to pay are increasingly going private. The bottleneck is visibility: most therapists either have no digital presence or a presence that isn't optimized to convert searchers into booked consultations. We work across all Spanish markets — from the most competitive neighbourhoods in Madrid and Barcelona to secondary cities like Zaragoza, Murcia, Alicante, and Valladolid, where well-executed local SEO produces results faster and more predictably than in saturated markets. Our approach is the same everywhere: optimize your Google Business Profile, fix the technical foundations of your website, build content targeting the specific searches your potential patients are making, and establish citations in the directories that carry authority in your market.
What we focus on in Spain
- Google Business Profile setup and optimization — including category selection, photo strategy, and review acquisition
- Technical SEO audit and fix for your website (indexation, speed, mobile, schema)
- Content strategy targeting the specific queries your patients are searching in your city
- Citation building in national and regional healthcare directories
- Monthly reporting with plain-language ranking data and next-step recommendations
Key directories for Spain therapists
Doctoralia
Spain's largest healthcare directory — essential for any therapist regardless of city or specialty.
TopDoctors
Premium healthcare profiles with strong national visibility.
Tuotromedico
Free listings with national coverage across all Spanish provinces.
Páginas Amarillas
Authoritative general citation with national reach and strong local signals.
Professional associations
Consejo General de la Psicología de España (COP)
The national governing body for psychology in Spain. A verified listing with your regional Colegio — affiliated with COP — is the highest-authority citation available to therapists nationally.
FEAP — Federación Española de Asociaciones de Psicoterapeutas
National federation for psychotherapists with strong domain authority — a credible citation for practices listing therapy as a core service.
Ready to grow your Spain practice?
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